Unimpressive Snickers Print Ad

I know what they’re trying to do here, “Don’t get low on sugar, have a snack, be happy.”, but I just don’t like execution here. It feels dull and uninspired. Copy and concept is good though: “You’re not you when you’re hungry”. I sure know how that feels!

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Crystal Clear Cillit Bang Print Ad

This is a good advertising! One, clear, simple and great idea and excellent execution. Nothing to add, like the ad.

Credits:

Advertising agency: Euro RSCG, Israel
Chief Creative Officer: Ben Sever
Executive creative director: Ben Sever
Art Director: Ale Feldman
Copywriter: Oded Nadir
Agency Producer: Dana Caro
Head of Account management: Maya Cohen
Account Executive: Yael Eichenwald
Planner Director: Uri Oren
Planner: Pnina Wiessman

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Smudgy Nu-Way Weiners Ads

 

I understand the idea behind these, it’s the heritage of a brand taken through history and into the future; meaning that people enjoy chili now the way they always have…

…but I still can’t get rid of the feeling that it looks like they’re eating shit.

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Great Insurance Ad

“Risks prefer to be hidden.”

This is visually strong with a really nice idea. Brilliant.

Found here at adsoftheworld.com

Credits:
Advertising Agency: Teran TBWA, Mexico
Chief Creative Officer: Joaquín Maldonado
Creative Directors: Oscar Casarreal, Pablo Guerrero
Art Directors: Eduardo Andrade, Laura Rivapalacio, Ana Martinez
Copywriters: Erick Flores, Lorena Medellin, Eduardo Rodriguez
Illustrator: Ricardo Salamanca
Photographer: Ivan Belaustegui
Published: September 2012

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