Creative iPad ad

Clever ad by Y&R in Rome that makes me think of Aiden’s (8) frequent tinkering with our iPad. There are enough fingerprints there to start an FBI investigation. Or something.

Copy: “Follow us on your iPad.”

Creative credits:
Advertising Agency: Y&R, Rome, Italy
Executive Creative Director: Vicky Gitto
Chief Creative Director: Alessandro Canale
Art Director: Jessica Nardone
Copywriter: Gabriele Di Donato
Account Director: Pierluigi Scozzi
Client Creative Director: Mariano Lombardi

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Unimpressive Snickers Print Ad

I know what they’re trying to do here, “Don’t get low on sugar, have a snack, be happy.”, but I just don’t like execution here. It feels dull and uninspired. Copy and concept is good though: “You’re not you when you’re hungry”. I sure know how that feels!

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Crystal Clear Cillit Bang Print Ad

This is a good advertising! One, clear, simple and great idea and excellent execution. Nothing to add, like the ad.

Credits:

Advertising agency: Euro RSCG, Israel
Chief Creative Officer: Ben Sever
Executive creative director: Ben Sever
Art Director: Ale Feldman
Copywriter: Oded Nadir
Agency Producer: Dana Caro
Head of Account management: Maya Cohen
Account Executive: Yael Eichenwald
Planner Director: Uri Oren
Planner: Pnina Wiessman

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Ads: A Brand New Movie Theater

It’s hard to dislike this simple idea. After all, people like kids and movies, so dressing up a kid as famous movie characters can’t fail right?

If you’re curious about why the copy reads: A brand new movie theater, now on the 3rd floor, it’s because Praia de Belas is a big shopping mall in Porto Alegre, Brazil.

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Smudgy Nu-Way Weiners Ads

 

I understand the idea behind these, it’s the heritage of a brand taken through history and into the future; meaning that people enjoy chili now the way they always have…

…but I still can’t get rid of the feeling that it looks like they’re eating shit.

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More movies, more emotions?

I kind of like this campaign. It gets the idea across in a funny way. Judging by its low score on Adsoftheworld I might be alone in thinking this. What do you think? Don’t hesitate to comment below!

The tagline is More movies, more emotions and the company is UGC.

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Great Insurance Ad

“Risks prefer to be hidden.”

This is visually strong with a really nice idea. Brilliant.

Found here at adsoftheworld.com

Credits:
Advertising Agency: Teran TBWA, Mexico
Chief Creative Officer: Joaquín Maldonado
Creative Directors: Oscar Casarreal, Pablo Guerrero
Art Directors: Eduardo Andrade, Laura Rivapalacio, Ana Martinez
Copywriters: Erick Flores, Lorena Medellin, Eduardo Rodriguez
Illustrator: Ricardo Salamanca
Photographer: Ivan Belaustegui
Published: September 2012

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Harvey Nichols ad

Not sure I get this one. It’s also strange for a print concept, digitally it might work better since it plays off the digital world. Thoughts?

Credits:
Advertising Agency: Y&R Dubai, UAE
Director: Dimitri Daniloff
Executive Creative Director: Kalpesh Patankar
Agency Executive Producer: Amin Soltani
Agency Producer: Jolianne Ray
Photographer: Dimitri Daniloff
Designers for the paper silhouette: Le Creative Sweatshop
Published: April 2012

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Doggelgänger: Justin Bieber

Here I am, shamelessly trying to get more hits to my blog with another image of Justin Bieber. I’m sure Google will see through this one though.

But the point of this picture is not Justin Bieber or to get Bieber fans to my blog (I don’t think they would find much to like), it’s to give props to world- renowned advertising agency BBDO for coming up with the campaign Doggelgänger where you match your face with homeless dogs. Sounds strange? Below you’ll find BBDO’s explanation, quoted from their website.

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